Diffusion of innovations is a theory that seeks to explain how, why, and at what rate new ideas and technology spread. Everett Rogers, a professor of communication studies, popularized the theory in his book Diffusion of Innovations; the book was first published in 1962, and is now in its fifth edition (2003).[1] Rogers argues that diffusion is the process by which an innovation is communicated over time among the participants in a social system. The origins of the diffusion of innovations theory are varied and span multiple disciplines.
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Blog Post 3: Speech Theories
Brett Smoler Professor Smith Media, Law & Literacy (COM-1450-04) Thursday, November 7th, 2021 SPEECH THEORIES I believe that individual...
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Brett Smoler Professor Smith Media, Law & Literacy (COM-1450-04) Thursday, November 7th, 2021 SPEECH THEORIES I believe that individual...
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The history of YouTube is an interesting one, and its influence has effected us all the way up to this day. At first, YouTube was ...
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Brett Smoler Professor Smith Media, Law & Literacy (COM-1450-04) Thursday, October 28th, 2021 FIVE TOP SOURCES OF NEWS AND INFORMATION Y...
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